STARTLAND NEWS ARTICLE: What began as a T-shirt line now boasts a coast-to-coast marketplace backing women-owned businesses

Tiff and Jen were lucky enough to sit down with Austin Barnes from Kansas City’s Startland News to talk all about our origins as a t-shirt line, how we pivoted during the Covid-19 shutdown and what our future holds. Here’s an excerpt:

 

‘The pair traveled city to city pitching Crossing Broadway to much success at 1 Million Cups meetings. Then came the COVID-19 pandemic.

‘We thought, ‘What the hell are we going to do now?’ So we took a little break,’ Baumgarden said, noting the growth of Crossing Broadway didn’t stay paused for long. 

‘One of our plans was always to have this great marketplace where you could shop these woman-owned brands all in one place — but that was three or four years down the line,’ she said, explaining such plans were accelerated in response to the pandemic. 

‘I taught myself how to build a marketplace,’ Baumgarden laughed as she recalled 2020 and all it brought with it.” 

 

Read the full story HERE.

Tbaumgarden
Author: Tbaumgarden

One of the co-owners of Crossing Broadway!